UNIVERSAL MUSIC AUSTRALIA

Produced content series and campaigns for International and Domestic artists.

A content series called “Backstage With” was created to show fans what happens backstage!

British rockers The Struts take us backstage ahead of their FIRST EVER headline show in Australia.

“Super Fans” was a clever way to promote back catalogue releases but also give back to the fans that have supported for many years.

Artists Jack & Jack were in Australia during Halloween so they wanted to make content to connect with fans back in US and show Aussies how it’s done.

Selected fans had the opportunity to meet the guys but little did they know they were part of a Halloween prank!